Website
- SEO-first website
- Hosting
- Maintenance & ongoing updates
- Lead forms
- Landing pages
- Permanent roofline pages
- Landscape & hardscape lighting pages
- Repair/service pages
- Service-area & city pages
- Project galleries & FAQs
- Conversion optimization
Built for Haven Lighting installers
You Install the Lights. We Build the System That Brings Homeowners to You.
I built the website, SEO, Google presence, lead flow and marketing system behind my own Haven lighting company.
Now I help other Haven installers build the same foundation without spending hundreds of hours figuring out websites, Google, SEO, ads, CRM systems and follow-up themselves.
Haven Installer Rate
Standard Lead Engine: $2,597/month
- Website build included
- $0 setup fee
- SEO included
- Google Business Profile included
- Google Ads included
- Meta Ads included
- Tracking and follow-up systems included
I didn’t build this from the outside
I’m a Haven Installer Too.
I went through the same Haven training. I learned the products, installed the systems, figured out quoting and learned Sellworthy.
I dealt with product pricing, measurements, renderings, customer questions, Google Business Profile, follow-up and every other piece that shows up when you actually try to build a permanent-lighting company.
Then I built the marketing system for my own company, Heartland Lights. And it started generating real inbound opportunities.
- Haven training
- Learned the products
- Installed the systems
- Figured out quoting
- Learned Sellworthy
The proof · Heartland Lights · Omaha + Western Iowa
I Built This for My Own Lighting Company First.
Heartland Lights was a new local lighting company. It entered the market without:
- Hundreds of Google reviews
- Years of domain authority
- A massive paid-ad budget
- A giant marketing team
Instead, we focused on the fundamentals
- SEO-first website
- Permanent-lighting service pages
- Local city pages
- Google Business Profile optimization
- Local search strategy
- Useful homeowner content
- Strong offers
- Fast lead response
- Simple quoting and rendering workflows
- Conversion tracking
Organic leads
Real inbound homeowners
Booked installs
From organic search
Sold projects
Sold Haven projects
Organic search traffic
Growing from local pages
GBP activity
Calls & direction requests
Keywords ranking
Permanent-lighting terms
Sold revenue
Generated by the system
See How the System WorksIt happened live
That dealer became a Boundless client that night.
The opportunity
Permanent Lighting Is Still Early.
In many markets, permanent architectural lighting is nowhere near as saturated as roofing, HVAC, plumbing or other mature home-service categories. That creates an opportunity.
Homeowners are already searching:
- Permanent Christmas lights
- Permanent outdoor lighting
- Permanent roofline lighting
- Smart exterior lighting
- Landscape lighting
- Architectural lighting
- Lighting installation near me
But in many cities, there still aren’t dozens of highly optimized local companies fighting for those searches.
The goal is to build your online position now, before every electrician, Christmas-light installer, landscape-lighting company and national franchise decides they want the same customer.
The Haven dealer problem
You Didn’t Become a Haven Dealer to Become a Full-Time Marketer.
Then suddenly you’re trying to figure out all of this:
- Website
- Google Business Profile
- SEO
- Google Ads
- Facebook & Instagram
- GoHighLevel
- Sellworthy
- Phone tracking
- Follow-up
- Reviews
- Service-area pages
- Logo files
- Photos
- Landing pages
- Text automation
- Analytics
- Content
- Creative
You can absolutely learn all of it. But every hour doing that is an hour you’re not:
- Selling
- Installing
- Networking
- Building crews
- Following up with customers
- Growing the actual business
The Boundless approach
One Connected System, From Search to Sold Project.
Boundless connects the pieces into one system that compounds.
Search + Ads
Google Search · Google Maps · Organic · Meta
Strong Offer
A real reason for the homeowner to take the next step.
SEO-Focused Website
Built specifically around selling premium permanent lighting.
Lead / Design Request
Phone call · Form · Design request
Immediate Response
Instant text · Qualification · Appointment
Consultation
Design conversation with the homeowner.
Sellworthy Rendering + Quote
Show them their home lit up.
GHL Follow-Up
SMS · Email · Long-term nurture
Sold Haven Project
Install Haven.
Review + Referral
Build local authority.
More Organic Authority
The system compounds.
We don’t just run ads
We Build the Offer First.
That isn’t much of an offer.
For Heartland, that means helping homeowners understand what lighting can look like on their specific home before asking them to commit.
Your market may require something slightly different. We build the offer around the business.
Before we spend money on traffic, we determine
- Who you want
- What they care about
- Why they should respond
- What first step feels easy
- What questions need answered
- What objections we need to overcome
- How we position Haven
- What makes your company different
- What happens after they submit a lead
The Haven Dealer Lead Engine
Everything We Manage
We make the marketing work with the tools you already use: Sellworthy, GoHighLevel, Google Business Profile, Google Ads, Meta, your domain and your phone systems.
Organic
- GBP optimization
- GBP management
- Local listings
- Keyword research
- Technical SEO
- On-page SEO
- Content
- Internal links
- Service-area expansion
- Search Console
- Rank monitoring
- Review strategy
Google Ads
- Campaign setup
- Keyword research
- Search campaigns
- Ad copy
- Negative keywords
- Landing pages
- Conversion tracking
- Ongoing management
- Optimization
Meta Ads
- Campaign setup
- Audience targeting
- Static creative
- Ad copy
- Offer testing
- Retargeting where appropriate
- Ongoing management
Tracking & Follow-Up
- Call tracking
- Form tracking
- Conversion events
- UTM/source tracking
- CRM integration
- GHL integration
- Speed-to-lead automation
- Appointment reminders & nurture
Offer Strategy
- Offer creation
- Positioning
- CTA
- Lead qualification
- Sales funnel
- Ad angles
- Landing-page copy
Creative
Static Creative Included. Video Strategy Included.
Send us install photos, product photos, before/afters, Haven-approved assets, home renderings and customer photos. We’ll turn them into static ad creative. Already have video? Great, we’ll run it. Need ideas? We’ll help with concepts, hooks, scripts and creative direction.
Included
- Static Meta creative
- Graphic ads
- Client install-photo ads
- Haven-approved asset usage
- Ad copy
- Video concepts
- Scripts
- Hooks
- Running your existing videos
Bring in a pro for these
Not part of the base package. If you hire a videographer, we’ll gladly hand them the strategy and creative brief.
- — Videography
- — Filming
- — Ongoing professional video editing
- — Production crews
You keep control
We Manage the System. You Keep Control.
Your business should still be yours. Boundless gets manager or admin access as needed to run the marketing. If you ever leave, your core business accounts don’t disappear with us.
You own
Domain
You own
Google Business Profile
You own
Google Ads account
You own
Meta account
You own
CRM
You own
Analytics
You own
Customer data
You own
Business phone numbers
Pricing
Haven Dealer Lead Engine
Recommended · Haven Installer Rate
Standard: $2,597/month
/month + ad spend
Website build included. $0 setup.
Ad spend is paid directly by you to Google and Meta.
Secure checkout through Stripe.
- Website build included
- $0 setup fee
- Hosting
- Website maintenance
- SEO
- Google Business Profile
- Local organic growth
- Content
- Service/location pages
- Google Ads management
- Meta Ads management
- Static creative
- Offer strategy
- Landing pages
- Conversion & lead tracking
- CRM integration
- Speed-to-lead automation
- Ongoing strategy
Don’t need paid ads yet?
Start With Local Organic Growth.
Some Haven dealers don’t need to spend on Google and Meta right away, especially where permanent-lighting search competition is still low. Ideal for dealers who want to build organic Google visibility first and add paid acquisition later.
Boundless Local Growth
/month · website build included
Paid advertising is not included:
- — Google Ads management
- — Meta Ads management
- — Paid advertising creative
- — Paid media strategy
- SEO-first website
- Website build included
- Hosting
- Maintenance
- Google Business Profile optimization
- GBP management
- Local listings
- Keyword research
- Technical SEO
- On-page SEO
- Service pages
- Location/city pages
- Content
- Internal linking
- Search Console
- Local rank monitoring
- Ongoing organic growth
Which plan should I choose?
Compare the Plans
| Feature | Local Growth | Haven Lead Engine · Recommended |
|---|---|---|
| Website | ||
| Hosting | ||
| SEO | ||
| Google Business Profile | ||
| Local listings | ||
| Content | ||
| Location pages | ||
| Google Ads | ||
| Meta Ads | ||
| Static ad creative | ||
| Paid landing pages | ||
| Paid campaign management | ||
| Price | $497/mo | $1,900/mo + spend |
Local Growth
$497/mo
Website + SEO + GBP + local organic growth.
- Website
- Hosting
- SEO
- Google Business Profile
- Local listings
- Content
- Location pages
- Google Ads
- Meta Ads
- Static ad creative
- Paid landing pages
- Paid campaign management
Recommended
Haven Lead Engine
$1,900/mo + spend
Organic + Google + Meta + website + conversion system.
- Website
- Hosting
- SEO
- Google Business Profile
- Local listings
- Content
- Location pages
- Google Ads
- Meta Ads
- Static ad creative
- Paid landing pages
- Paid campaign management
Why Boundless?
Why Not Just Hire a Marketing Agency?
Generic Agency
Spends the first few months learning:
- What Haven is
- Genesis, Classic & Evolution
- Why homeowners buy permanent lighting
- What Sellworthy does
- Why renderings matter
- How roofline is priced
- Why landscape lighting matters
- Customer objections
- What an installer needs
Boundless
Already building the exact same type of company:
- Haven installer
- Runs Heartland Lights
- Uses the same tools
- Sells the same category
- Understands the customer
- Uses the strategy internally first
Where your time should go
- Talking to homeowners
- Closing projects
- Installing systems
- Building relationships
- Entering neighborhoods
- Collecting reviews
- Hiring
- Growing
Not fighting with metadata and Meta Business Manager at 11 PM.
Final step
Let’s Build the Same Engine Around Your Haven Business.
If you’re an active Haven installer serious about growing your market, let’s look at what you already have and what needs built next.
I’ll show you what I’m doing with Heartland. We’ll look at your market, your competitors, your website, Google presence and current systems. Then we’ll decide whether the full Lead Engine or Local Growth makes more sense.
Haven Lead Engine
$1,900/mo + ad spend
Local Growth
$497/mo
Book a Haven Dealer Strategy Call
Boundless Ops is an independent marketing provider operated by a Haven Lighting installer and is not currently represented as an official or exclusive Haven Lighting marketing partner.
$1,900/mo
+ ad spend · $0 setup